{RECAP} 2013 – AN UNBELIEVABLE YEAR!

2013 TMS Recap

At the end of every year, I like to take time to look back and reflect on what was  blessings and adventures occurred during that time. I do this with my personal life and with The Marshmallow Studio. You really learn a lot about your strengths, your weaknesses and it helps set new goals for the upcoming year. For me, doing annual recaps of each year on this blogs has helped me document the growth in my marshmallow skills, and my marketing abilities. Oh and to see the progress of my photography and Photoshop skills too which have a long way to go still haha.

{PLEASE NOTE: Below each image there will be a link you can click to see the full post for that project which will include additional photos and details.}

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{RECAP} 2013 BOOK TOUR

This post is way way overdue.

I owe you guys pictures from my mARTshmallows book tour.  Although I have already written about the major events and shows I attended as part of my tour, here are the details to the other stops that I missed.

I’m bringing you to San Diego, New York, Miami, Hollywood and Dallas.

mARTshmallows Book tour

Let me start off by saying that I am extremely appreciative of each and every single person who helped me organize my tour, came to see me, helped me spread the word, and supported me with encouragement on my pics and status updates I posted along. You guys all rock!! I am so very thankful to have you in my life. Book tours aren’t all glitz and glamour and can be very scary to take on as a self-publisher. Luckily, our was a total success!

I’d also like to thank my husband, my parents, my mother-in-law, Rocky and Melissa for helping me with the boys. I could not have done it without you!!!!

In 5 months we made 10 out of 12 scheduled appearances — WOOHOO!!!!!!!!!!!!

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{RECAP} CAKE CAMP 2013

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Two years ago we scrapped up our saving and headed to Las Vegas to try our luck at Cake Camp. Fast forward two years and here we were again except this time we lived in Las Vegas and I was teaching too.  I cannot believe how fast time had flown by and how much we have accomplished as a business, a family and a sugar artist in this time.

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OUR 1ST ARIZONA CLASS! 1/14/12 RECAP

While at Cake Camp 2011 in Las Vegas, we had lots of people express interest in learning how to make marshmallow pops like ours. Some were asking about classes, some about online tutorials, DVDs, books, magazines, etc. Unfortunately, we have not had a chance to complete all of the sweet projects we have going on. But we DO teach local and travel classes.

Two of the ladies that talked to me about coming out to teach at Arizona were Aurora from Lovely Little Cake Shop and Kim Crapps from Confection Connection. After working out all the details, the date was set and I was set to come out to teach our first travel class!

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10/15/11 MARSHMALLOW TURKEY CENTERPIECES CLASS RECAP

So your dinner is planned, the china polished but still don’t know what to place on the table as a centerpiece? Or what to bring as a hostess gift? How about these cute and yummy little arrangements we made in class last Saturday, 11/19/11 at Do It With Icing in San Diego, CA?!?!? (more…)

3 C’S DEMO AT ABC CAKES ON 10/8/11

I got something cool to share with you guys :)

A couple of months ago I was lucky enough to be invited to do a demonstration at ABC Cakes Shoppe and Bakery in Orange, CA last Saturday, 10/8/11 for the California Cake Club Fall Quarterly Meeting. Although I’ve been teaching for a year now, something about doing a demonstration in front of sugar art professionals made me a little nervous. Boy, am I glad I accepted the offer and came out to Orange, California because I found a gem…

   

The store is located in a cute little strip mall off a main avenue, with an ample parking, and great signage so you can’t miss it. I was welcomed by this big o’ Gingerbread Man Baker in the window.

    

They when I walked in…… “WOW! This place is HUGE”, I said out loud LOL (more…)

10/1/11 THE NIGHTMARE BEFORE CHRISTMAS – MARSHMALLOW JACK & SALLY CLASS RECAP

Apparently Tim Burton’s The Nightmare Before Christmas has a huge fan base.

We were asked to design pops inspired by Jack and Sally about five months ago and as soon as we announced the class date it was full in just a couple of hours. 18 lucky fans were patiently waiting for this class and the pressure was on us to create the perfect pops to resemble their favorite characters. (more…)

CELEBRATING AT STANDLEE’S

A couple of weeks ago I went to Standlee’s Cake Candy and Cookie Supplies in downtown Chula Vista, California for a couple of things I needed for my son’s birthday party. So I walk in and wow, to my surprise, it was a whole new store. They had leased the space next door, knocked down the wall and walla; Standlee’s is bigger, better, and brighter than ever!!

I am always looking for new locations to teach marshmallow design at and Standlee’s just seemed to be the perfect next spot. They now have an awesome class space that fits anywhere between 12-15 students.

When owner, Cheryl, called me and invited me to come by and be part of the festivities for their 7th Anniversary, I was excited.

They had cupcakes, chocolate-dipped pretzels and beautiful little chocolates :)

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WHY DO WE TEACH HOW TO MAKE OUR ‘MALLOWS?

This is a question that people often ask me. I’m guessing they assume that because we are the ONLY business in the United States that does marshmallow designing that I should want to keep it that way.

My answer: My goal is to popularize this beautiful art. I truly enjoy interacting with students, sharing my knowledge and seeing their creativity flourish.

   

I know that by teaching marshmallow designing competition is inevitable and I’m okay with it. I believe competition is healthy; it gives us a bit of a challenge and gives the consumer options. Plus, some people simply like doing crafty things for their friends and family. This is something easy, inexpensive and new they can do.

I encourage my fans and students to post photos of their marshmallow creations on our Facebook page or email them in to be featured on our blog. I also try to mentor them in any way I can. It would be wonderful to someday have tons of people coming up with super imaginative marshmallow designs (Something like how Bakerella has everyone giving cake pops a try).

{From left to right: Pops by Kim Crapps, Sonia Torres, and Stephanie Rangel}

Here are a few of the photos our Facebook fans have shared with us. Note: Neither of the above mentioned have taken a class from The Marshmallow Studio. They were just crafty ladies that made these on their own and wanted to share with us. Let me tell you, sometimes I even learn a thing or two from my students :)

Although I am flattered that someone would want to re-create our designs, I constantly find myself telling my students to always be original and inventive. I’d be more than happy to promote an up-and-coming designer/business as long as they are genuine and produce quality work.

For more information about our classes Click Here.

Inspiration vs Imitation vs Plagiarism

Sadly, this is not a happy, cheerful post like most of our posts. I am OUTRAGED that just within this week I’ve heard of five cases of “companies/people” using other professionals’ photographs of their creations and calling it their own.

Seriously?!?! If they cannot come up with their own, obviously they’re in the wrong industry.

When I first started the The Marshmallow Studio, I didn’t add a watermark or logo to my images because I didn’t think it was necessary considering we are the ONLY marshmallow design company out there. Plus, I didn’t want it to distract the eye from the actual design. Boy was I wrong!!!

I also used to allow my students, show attendees and whom ever to snap photos of our pops and displays. Another big mistake!!! 

Soon after I started teaching, I found one of MY marshmallow pops on a former student’s Facebook saying: “Marshmallow Pops-We can make anything you want”. Well, needless to say, I was livid. Had phone in hand ready to sue someone. Time to cease and desist I said. 

I was forced to add watermarks across all my images and to no longer allow anyone to photograph our creations without prior approval. It truly is unfortunate since the watermark often blocks the design details and I have to refer students to our website if they want to look back to a pop they liked.

At our show booths, we now display signs stating “NO PHOTOS PLEASE”.  It might look snobby but I have to protect my work since certain people don’t know how to be respectful. 

 

 

Yes, the best form of flattery is imitation but the best business practise is to not steal!!!

Remember: when looking for inspiration… you must still add a twist of one’s own creativity while crediting the source. Don’t just imitate, don’t try to duplicate. It’s WRONG!

Thank you.

WE <3 CHEF RUBBER

Seriously, can someone please pinch me?

Did Chef Paul really just ask me to teach at his re-known store in Las Vegas, Nevada?

He sure did and I immediately said “Of course!!!”.

I’ve been dieing to go to Chef Rubber in Las Vegas for almost a year now and since I was coming out for Cake Camp already I thought it’d be a perfect opportunity to finally visit. This store is absolutely amazing. Beware: you will want to spend every dollar you have here. They have everything you didn’t even know existed. I was lucky enough to have my husband hide my wallet from me before walking in, LOL.

Chef Rubber offers specialty items for artisan chefs, cake decorators, confectioners, and mixologists. They also have a super cool and modern classroom space. You have to come to this place. Let them know Alejandra from The Marshmallow Studio sent you.

We’re builing up an insterest list so we can schedule classes accordingly. Please shoot us an email at info@themarshmallowstudio.com and ask to be added to LV Class list. As soon as we have a group together we’ll be scheduling our 1st class there! So go on, pass the word :)

SOLD OUT:OUR JAN. ’11 CLASSES WERE A TOTAL SUCCESS!

It was amazing!

Our class on Saturday, January 15th at Do It With Icing in San Diego, CA was super fun. We had cake designers, housewives, mom&daughter, and a chocolate company owner come out and learn how to make their own pops. The theme of the class was Valentine’s Day so we made a loving teddy bear, an adorable lady bug and a sexy corset. We all had a blast and got really creative. Our next class at this location will be on Saturday, April 2nd so call asap to sign up since space is limited and the demand is high :)

Our classes on Saturday, January 22nd at Cooper’s in Fontana, CA was as full as full could get. We got started and were still getting calls and walk-ins to register last minute but we simply didn’t have the space. The demand was soo high that we already scheduled the next class: Saturday, March 16 and Sunday, March 27th. Please call now to reserve your spots since I know they will be full again. We had sisters, mom&daughter, cake and candy designers, crafty teens and even the owner sit through our class and get sticky :) We made two pops: a cute lady in dress and a Valentine teddy bear, they came out super cute. I love seeing how each student personalizes their designs.

Cooper’s is also carring our marshmallow bags… so if you’re in the Inland Empire make sure you stop by and pick up all your supplies from them. For special orders or if they are out please contact me.

SPREADING THE KNOWLEDGE

This week I traveled all around Southern California to meet with a few Cake and Candy Supply Stores to work out classes and marshmallow supply orders. Can’t disclose too much yet but I am excited to tell you that we’ll be covering the San Bernardino, Riverside and San Diego Counties. Classes and Supplies will be near you!!!

If you’d like for us to also be near you, please forward our information to your local store and ask them to contact us ASAP :)